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About us

Our Mission


Discover fashion that celebrates your individuality and empowers your confidence.

To do so, we collaborate with local makers who prioritize sustainability and craftsmanship.

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The Chic Collection


From local artisans to your closet, discover how we deliver unique styles and bring you joy.

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Our Collections

Explore our curated selection of women's apparel, each piece crafted to embody elegance, comfort, and the latest trends.

Meet our stylish team

Dedicated professionals driving our fashion success

Tony Fred

Chief Executive Officer

"I believe in being hands-on with every aspect of the business. It's what has helped us grow and succeed." - Tony Fred, Founder and Chief Visionary

Mich Stark

Chief Fashion Officer

Experienced Leadership Team

Aline Turner

Chief Design Officer

"I love helping women feel confident and beautiful in their clothing choices. It's what drives me every day." - Aline Turner, CTO

Iris Joe

Chief Financial Officer

Our team of experienced professionals is dedicated to providing exceptional service and expertise to help you achieve your fashion goals. We are committed to delivering the best possible results and ensuring your satisfaction.